5 Tips to Design Highly Effective Truck Wraps
Vinyl vehicle wraps can transform your company vehicles into moving billboards which are seen everywhere they go; downtown, on the highway, making deliveries or parked at a busy location. A study conducted by Arbitron, Inc., revealed that more than 90% of Americans travel by car on a weekly basis. A single vehicle wrap can generate between 25,000 to 55,000 impressions in a single day!
Custom truck wraps expand your advertising efforts to a mass audience, yet they are an incredibly cost-effective method of advertising. That’s why companies all over Austin, Texas are using them to stand out from the competition.
Here are 5 Tips to Design Highly Effective Truck and Vehicle Wraps
- Have clear and readable text
Vinyl truck wraps can be customized to your vehicle so ensure it looks its best. The sky is the limit when it comes to the design, colors, text styles and graphics. However, it is important to choose bold colors and a font or type style and size that is clear and easy to read.
- Logos should be centralized
Your logo/company name is the most important aspect of your design and should be the focus of your design. Drivers have just a few seconds to read your message, so make it count!
- Use your brand colors
Your colors are part of your company identity. In many cases, your colors and logo help people to instantly recognize your brand. And if you are a new start-up company, consistent use of your brand colors will help increase awareness and brand recognition. If possible, use colors that go with your truck’s paint color.
- Use high-resolution images
No faded or subtle images here—you want your trucks to stand out! High-resolution images ensure the images are bright, crisp, and clear. Longwearing and durable, vinyl truck wraps can last up to five years!
- Include contact information and your company hashtag or other social media links
Using your contact information and social media tags helps customers contact your company. It also encourages engagement with your company. If your custom truck wrap is unique, someone may just post a picture of your vehicle on Instagram!
Trust the Truck Wrap Specialists in Austin, Texas to Get it Right the First Time
Designing and installing vehicle wraps can be tricky. You need to ensure the wrap is professionally designed and installed to ensure there are not any gaps, bubbles, or jagged edges. At Georgetown Sign Company, we are proud to be an industry leader with years of experience installing custom truck wraps in Georgetown and Austin. Contact us today for a quote to custom wrap one truck or your entire fleet.