A large, powerful sign is the best way to generate exposure for your business. They are difficult to ignore, which draws in customers by piquing their interest. Enhancing your storefront with an eye-catching storefront sign can help put your business on the map.
If this is one of your business goals, we would recommend investing in channel letters. This large, illuminated sign solution captures attention seamlessly, and it is a long-lasting sign that will serve you for many years, both day and night.
Channel letter signs can also be customized to fit your unique branding and complement the exterior of any business. With the help of our sign specialists at Georgetown Sign Company, your ideal sign design can be brought to life. As a top-tier channel letter sign manufacturer, we understand how to craft signage that meets the personalized needs of businesses like yours.
In this blog, we will delve deeper into the specifics of channel letter signs – how they benefit your business, what illumination options you have, and more!
Why Invest in a Channel Letter Sign?
One of the key reasons people choose channel letters as their storefront sign is because of the extensive customization that it offers. Custom channel letters allow you to take full control of the design process; choose the color combination you desire, add a logo to the letters, or change the brightness of the illumination. Each choice changes the ambiance and impact of your sign, so we will help you choose wisely. Custom channel letters offer the perfect opportunity to add a personal touch to your storefront and stand out from competitors.
There are also several ways to increase the visibility of your custom channel letters. For example, consider adding letters to other signage, such as monument signs or pylon signs, to make them pop. A pylon sign that can be seen from great distances will have even more impact with illuminated channel letters atop it.
Illuminated Options
Illuminated channel letter signs come in three different varieties, which should be chosen based on the intended effect you want your sign solution to have:
- Front lit: Illumination comes from the front of your sign, as the sign’s face is open and the letters are easily seen by onlookers from near and far.
- Backlit or halo-lit: Also known as reverse-lit letters, this option lights up the letters from behind, creating a halo around the sign.
- Front-lit and backlit, or combination-lit: For maximum illumination, this sign provides lighting from both the front and back of the sign.
The effect you create with your channel letter sign should align with your interior design, so your signage sets the tone for what people can expect when they walk through your front doors.
Book Your Consultation Today
If you are ready to transform your storefront with a custom channel letter sign, give us a call. Georgetown Sign Company is known for successfully designing, producing, and installing high-quality, eye-catching signs in Georgetown, TX. As we take pride in setting up other local businesses for success, we are ready to show you the difference high-quality signage can make.
Contact us to book your consultation today.
