A well-designed monument sign can do wonders for a business. Not only can it help customers find your location, but it can also serve as a powerful marketing tool, helping to brand your business and make a good first impression with signage that matches your building and/or landscaping and shows that you’re here to stay.
However, designing a successful monument sign is not always easy. There are many factors to consider, from the material you use to the design and placement of the sign.
We’re going to take a look at some monument sign basics to help you create a successful sign for your business:
1. Choose the Right Material
One of the most important elements of monument sign design is choosing the right materials. Common materials used for monument signs include brick, stone, glass, metal, HDU, and wood. The material you choose will affect the overall look, feel, and durability of your sign. For a more modern look, consider using metals like aluminum or stainless steel. For a classic look, consider using stone or brick.
2. Decide on Design and Keep it Simple
Once you’ve chosen your materials, it’s time to start thinking about the design of your monument sign. The first thing you need to do is decide on the size and shape of your sign. Then, you need to choose a font that is legible and easy to read from a distance. Finally, you need to decide on a color scheme that complements your business’s branding.
When it comes to monument sign design, less is often more. A simple sign that is easy to read and understand will be more effective than a busy, cluttered sign.
3. Consider the Placement
The placement of your monument sign is important for both visibility and safety. Make sure the sign is visible from the road and that it is placed in an area where it will not be obstructed by trees or other buildings.
4. Decide on a Lighting Option
Adding lighting to your monument sign can make it more visible and help it stand out, especially at night. Different types of lighting include spotlights, LED lights, and solar lights (depending on your supplier).
5. Go for Quality
When it comes to monument signs, quality is important. A well-made sign that is built to last will be a better investment than a cheaper sign that needs to be replaced frequently.
Work with an Austin-Area Monument Sign Company You Can Trust
Georgetown Sign Company’s team can help you create a sign system that doesn’t just look good, it elevates your business to a new level. We understand that how you present yourself to your surrounding area is key.
Contact us to speak with one of our sign professionals about how we can create an amazing monument sign for you, and even expand it into an architectural signage project if you’re looking for more comprehensive change.